Poster Fruto

2025

Poster Fruto stems from an interest in deepening practice across production, printing, and product development, with technical experimentation as its central axis. More than a graphic piece, the project presents itself as an investigation into materiality—exploring paper, ink, and composition—and how these elements come together to form a cohesive physical object. Coffee emerges as a starting point not only for its everyday presence, but for its symbolic meaning: a ritual, a space for encounter, and a catalyst for exchange. In this sense, Poster Fruto operates both as a study of coffee and of the making process itself—transforming experience and memory into technical practice.

Poster Production Creative Direction
Illustration
Photography

Caderno Listrado
Gustavo Gnatta
Gustavo Gnatta
Gabriel Scherederhof