Expedição Café

2025

Coffee Expedition is a journey into the heart of brazil’s popular legacy—where coffee holds a timeless place within the personal memories shared by a collective imagination. Here, we reflect the rural and sertanejo imagery of traditional coffee cultivation: from the fields where the beans are born, through the warmth of the roasting process, to the domestic rituals that give shape to its presence in daily life. Each stage unveils nuances and peculiarities that speak not only of a crop, but of a culture —rooted in the land, steeped in memory, and brewed in the soul of a people.

Client
Creative DIrection
Design
Illustration
3D
Strategy
Copy
Photography

Moka Clube
Fellipe Canalli
Fellipe Canalli, Gustavo Gnatta
Rômolo D'Hipólito
Alvaro Zacarias
Rodolfo Vencato
Marcos Delacumbre
Diego Cagnato, Richard Van Hattem